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Creating WOW Experiences
with Mascot Enterprise
Through Brand Design

{ Project Overview }

{ Creative Challenge }
- 01
The inconsistent brand identity of Mascot Enterprise made it difficult for it to stand out among competitors.
- 02
Creating a mascot can be a challenging and lengthy process, which can be intimidating for people.
- 03
Mascot Enterprise is perceived as a unified entity with its sister brand, CCM. However, both are distinct brands.
{ The Solution }
Mascot Enterprise’s refreshed brand identity and logo make it more approachable and change people’s perception of creating mascots as a daunting process.
With the new phygital brand touchpoints, clients now find it easier to navigate through Mascot Enterprise’s offerings, making them the top-of-mind choice when considering mascot creation services.
Mascot Enterprise’s new brand identity effectively distinguishes itself from its sister brand and competitors, creating a stronger market presence.

{ THE DIFFERENCE }
{ Brand Positioning }
{ Brand Identity }





{ Brand Touchpoints }














