The R Volantis brand identity was designed to express sophistication and movement through a refined typography system and an expressive graphic language. Red Rose, Unbounded, and Bricolage Grotesque were selected to ensure clarity, elegance, and readability across digital and print applications. Inspired by celestial elements such as shooting stars and cosmic motion, the visual system supports experiential branding needs within premium skybar and hospitality environments.

The R Volantis identity was applied across key spatial and communication touchpoints, including signage, bar counters, printed materials, uniforms,
and digital platforms.

Within the physical space, atmospheric lighting, reflective surfaces, and  textured finishes inspired by rock formations and marine elements were designed to enhance the celestial ambience. Graphic elements,
iconography, and visual accents were integrated into interiors and brand materials to reinforce the narrative.

Together, these applications create a cohesive and immersive environment that delivers a consistent brand experience across both physical and digital interactions.

The R Volantis brand rollout is guided by a comprehensive brand guideline that ensures consistent application across all physical and digital touchpoints. The guideline defines the use of logo, colour palette, typography, graphic system, imagery style, and spatial applications, aligning every brand expression with its premium positioning and celestial narrative. As R Volantis establishes its presence as a leading skybar and restaurant in BSD City, the guideline serves as a key reference for internal teams and external partners, enabling cohesive brand communication, strengthening brand recognition, and delivering a refined and immersive guest experience.