SFIC's Design Thinking Workshop: Transforming Furniture Industry

TRANSFORMING THE FURNITURE INDUSTRY

SOLUTIONS WE PROVIDED

In partnership with SFIC Institute and supported by Workforce Singapore, Creativeans developed and conducts SFIC's Design Thinking Business Transformation Programme for the furniture industry and guides them through design thinking methodologies to create and enhance products, services, business processes, and business models alike.

Since the onset of COVID-19, this programme has helped over 40 companies within the furniture industry innovate and transform, allowing them to keep up with the ever-changing world. View our participants' testimonials here.

Empowering Furniture Businesses Through Strategic Design Thinking Training

THE CREATIVE CHALLENGE
Furniture companies needed to innovate their business and service models in a rapidly changing environment

  • Furniture industry players lacked the tools and mindset to creatively adapt their offerings, processes, and business models

  • A traditional approach to business limited their ability to respond to evolving customer expectations and market disruption

  • There was no structured methodology to guide companies in applying design thinking to transform customer experience and job design

  • Businesses needed practical training and tailored tools to ideate and test new strategies effectively

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THE SOLUTION
Launched a hands-on design thinking transformation programme tailored to furniture enterprises

  • Collaborated with SFIC Institute and Workforce Singapore to co-develop the Design Thinking Business Transformation Programme for the furniture sector

  • Delivered customized design thinking workshops—based on Creativeans’ EDIT Design Thinking® (Empathise, Define, Ideate, Test)—to equip companies with creative problem-solving frameworks

  • Provided ongoing one-on-one mentorship and capstone project guidance to apply new business models and customer experience strategies in real-world scenarios

  • Helped over 40 furniture companies innovate in product, service, and operational design, enabling them to adapt effectively amid change

CREATIVEANS EDIT DESIGN THINKING
The programme commences with a customised design thinking workshop introducing businesses to design tools like our EDIT Design Thinking® methodology – Empathise, Define, Ideate, Test – that helps companies see how every element of their businesses model affects consumers and brand experience and design new business models, product and service innovations.

After Creativeans guides the participants through the 4 quadrants of our EDIT Design Thinking® methodology, they delve into one-on-one consultations over the next few weeks, and they work on a capstone project to consolidate and apply their learning.
DESIGN THINKING WORKSHOP
Facilitated by Creativeans' certified trainers, the one-day design thinking workshop introduces basic design thinking concepts and how to apply these concepts to their business. Businesses also get to discover customised tools developed by Creativeans to help generate ideas and ways to test and validate them. One of our developed creative tools include The Idea Dice Tool Kit designed to guide teams through ideation, design thinking process, and problem solving. Find out more about our Idea Dice here.

Additionally, participants are given the opportunity to network and interact, allowing them to exchange ideas and learn from each other.
IN-DEPTH CONSULTATIONS AND MENTORING

In the sessions thereafter, business owners and employees alike get to learn more design thinking practices that make possible the transformation of customer experience and implement job redesign in accordance with their business transformation plans.

 

Understanding customer insights through user journey mapping, crafting a good value proposition statement, and techniques on ideation and job redesign training are just some of the key takeaways of this programme.

 

Finally, the course wraps up with the participants’ final presentation on their implementation of projects using the knowledge they gained from this Design Thinking Business Transformation Programme.

"There are a lot of things I have learnt from this design thinking programme. It helps a lot not only in perspective, but also how to go forward in terms of direction, which is also very important."

Kristal Yow
Sales Manager, Biztex Pte Ltd
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Yulia Saksen

Yulia Saksen

International Brand Consultant and Co-Founder of Creativeans

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