Build a Brand Workshop

Upcoming: 1-Day Build a Brand Workshop

Workshop Overview

Our popular Build a Brand workshop packs everything you need to know about building a brand into a 1-day workshop. From the authors of Are You Brand Dead?, our Build a Brand Workshop teaches you the Creativeans BrandBuilder™ methodology through interactive lectures and activities, and we will provide you with the tools to apply brand building in your organisation. You will receive our proprietary BrandBuilder™ Toolkit worth $300 and a Certificate of Completion at the end of the workshop.

 

In this workshop you will learn and practice the 3 steps for building a brand:
  • Step 1. Brand Audit – Learn how to conduct a brand audit by understanding yourself, your customers and competitors
  • Step 2. Brand Positioning – Learn where to position your brand and how to create a strong brand positioning
  • Step 3. Brand Identity – Discover the key elements of a brand identity and the best practices to apply in your organisation

Who is this Workshop for?

  • Professionals involved in brand development, marketing and change management
  • Business owners and entrepreneurs looking for the competitive edge in their business
  • Tertiary-and-above students who wants to differentiate themselves in the marketplace

What You will Get

  • Skill and knowledge to help you build your own brand
  • Our proprietary Build a Brand Toolkit worth $300
  • Support and advice from your practicing instructor
  • A certificate you can add to your professional profile
  • A network of peers that spans across industries and functions

Instructor

Yulia Saksen

Yulia Saksen is the author of ‘Are You Brand Dead?’, designer, brand consultant and the director of Creativeans, an interdisciplinary creative company based in Singapore, Milan and Jakarta.

 

Yulia Saksen possesses a set of unique skills and experiences that combines business, branding and design. She is an expert in Psychology Design for Brand, Product Design, Packaging and Communications.

 

As a consultant and strategist, she transforms clients’ businesses into creative brands. She conducts workshops regularly on branding and creative thinking and is a recipient of multiple design and business awards.

 

She received her Master Degree in Design from the Domus Academy in Milan, Italy.

Why Learn from Us

We Walk the Talk

As practising consultants and creatives working across diverse industries, we are experts in our trade and we bring the industry’s best practises to our participants.

Active Learning

Our workshops are designed to be highly interactive and engaging. We believe participants learn best when they learn by doing.

Network of Peers

Connect with our experts and a network of like-minded peers that spans across industries and functions during and after the workshop.

Proprietary Tools

We unveil our methodologies and compile them into a tangible toolkit that our participants use to guide them throughout and after the workshop.

Frequently Asked Questions

How do I enroll for this workshop?

To enroll in this workshop, drop us an email at academy@creativeans.com with the following information:

  • Full Name
  • Company Name
  • Email Address
  • Telephone Number
Where is the workshop venue?

Our workshops are conducted at convenient and well equipped training facilities. Venue confirmation will be sent 1 week before the workshop commences.

What is your cancellation policy?

If you need to cancel your workshop, we will issue a full refund if the cancellation is more than 3 weeks from the start of your workshop. There will be no refund when cancelling within 3 weeks before the workshop starts. Instead of a refund, at our discretion, you may enroll in a different workshop that is available.

Can I enroll a team or group?

Certainly. If you need to enroll a group, please email us your request at academy@creativeans.com and we will help you complete a group purchase.

Can I get funding for the workshop fee?

The PIC-Scheme may be applicable for this workshop, which allows eligible Singaporean companies cash payout or a tax deduction of up to 400%.

What should I do if I have questions?

Drop us an email at academy@creativeans.com and we will gladly assist.