Build a Brand Workshop

1-Day Build a Brand Workshop


Venue: Singapore Training & Development Association

When: 27th September 2016, 9am to 5pm


Eventbrite - Build a Brand Workshop for Beginners: 27th September

Workshop Overview

Our popular Build a Brand workshop packs everything you need to know about building a brand into a 1-day workshop. Our Build a Brand Workshop teaches participants the method through interactive lectures and activities, and provide them with the tools to apply brand building in their organisation. Participants will receive our proprietary Build a Brand Toolkit and a Certificate of Completion at the end of the workshop.


In this workshop you will learn and practice the 3 steps for building a brand:
  • Step 1. Brand Audit – Learn how to conduct a brand audit by understanding yourself, your customers and competitors
  • Step 2. Brand Positioning – Learn where to position your brand and how to create a strong brand positioning
  • Step 3. Brand Identity – Discover the key elements of a brand identity and the best practices to apply in your organisation

Who is this Workshop for?

  • Professionals involved in brand development, marketing and change management
  • Business owners and entrepreneurs looking for the competitive edge in their business
  • Tertiary-and-above students who wants to differentiate themselves in the marketplace

What Participants will Get

  • Skill and knowledge to help you build your own brand
  • Our proprietary Build a Brand Toolkit worth $150
  • Support and advice from your practicing instructors
  • A Certificate you can add to your professional profile
  • A network of peers that spans across industries and functions

About Your Instructors


Kimming Yap

Managing Director

A recipient of multiple design awards, Kimming’s work has been published and exhibited on international platforms such as Salone del Mobile, London Design Festival and Triennale Design Museum. He is a keynote speaker and serves on the judging panel of Singapore Prestige Brand Award. He received his Master Degree in Design from Domus Academy, Milan.


Yulia Saksen


Yulia transforms client’s businesses through her role as an experienced design facilitator, consultant and strategist. She was awarded the Business Entrepreneur Award and is a frequent keynote speaker on creative thinking. She received her Master Degree in Design at Domus Academy in Milan.

Why Learn from Us

We Walk the Talk

As practising consultants and creatives working across diverse industries, we are experts in our trade and we bring the industry’s best practises to our participants.

Active Learning

Our workshops are designed to be highly interactive and engaging. We believe participants learn best when they learn by doing.

Network of Peers

Connect with our experts and a network of like-minded peers that spans across industries and functions during and after the workshop.

Proprietary Tools

We unveil our methodologies and compile them into a tangible toolkit that our participants use to guide them throughout and after the workshop.

Frequently Asked Questions

How do I enroll for this workshop?

To enroll in this workshop, click the “ENROLL” button. You will need a credit card for payment via our secure payment system or PayPal. After you have completed your order, you will be receiving an email confirmation for the workshop.

What is your cancellation policy?

If you need to cancel your workshop, we will issue a full refund if the cancellation is more than 3 weeks from the start of your workshop. There will be no refund when cancelling within 3 weeks before the workshop starts. Instead of a refund, at our discretion, you may enroll in a different workshop that is available.

How do I enroll a team or group?

We currently do not have an automatic system in place to allow for group enrollment at checkout. If you need to enroll a group, please email us your request at and we will help you complete a group purchase.

What should I do if I have questions?

Drop us an email at and we will gladly assist.

Enroll today and begin your brand building journey.

Eventbrite - Build a Brand Workshop for Beginners: 27th September